Are you Ready for Automation?
Contributed by Frank Trevino of ILLUMULUS with Tinman Kinetics – Technology with Heart
Are you Ready for Automation?
Technology seems to grow exponentially these days with large companies such as Google and Amazon leading the charge with automation, but let’s not forget about the tech startups that are disrupting the automation market such as Uber, Airbnb, and Slack, all valued at $1 billion or more and the many more startups looking to be the next unicorn.
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Enjoy Our Marketing Automation Series
How Does Your B2B Marketing Automation Stack up (1/2)
Choosing Your B2B Marketing Automation Solution (2/2)
How Does Your B2B Marketing Automation Stack up
CMO Perspective
As a long time marketer + techie, it is no surprise that marketing automation is on the mind of every CMO. While the definition of marketing automation is straightforward, its exact functionality and feature sets continue to rapidly evolve. Let’s start with its definition, marketing automation is exactly what it states, the goal of automating marketing actions. These repetitive tasks include emails, social media, and other website actions but with the advent of artificial intelligence, marketing automation platforms are more complex as they woo over companies with their ever-expanding machine learning elements.
Read more
How Does Your B2B Marketing Automation Stack up (1/2)
Choosing Your B2B Marketing Automation Solution (2/2)
How Does Your B2B Marketing Automation Stack up
CMO Perspective
As a long time marketer + techie, it is no surprise that marketing automation is on the mind of every CMO. While the definition of marketing automation is straightforward, its exact functionality and feature sets continue to rapidly evolve. Let’s start with its definition, marketing automation is exactly what it states, the goal of automating marketing actions. These repetitive tasks include emails, social media, and other website actions but with the advent of artificial intelligence, marketing automation platforms are more complex as they woo over companies with their ever-expanding machine learning elements.
Read more
